Problem Validation: Hackathon AI at Enterprise-Level

At this global corporation, we delivered a Hackathon to focus the team on identifying how to use AI in their business, from small administrative efficiencies to blue-sky thinking projects. To deliver this we:

• Understood the existing constraints of the business and aspirations for the future

• Delivered training on the basics of AI ahead of the Hackathon

• Conducted a problem-solution approach to the Hackathon to identify existing challenges and to ideate solutions

• Provided a follow-up session to take ideas into a product roadmap and create business cases within the technical and bureaucratic restrictions

“Two big things that came out of the hackathon were how we could use AI to support our sales funnel, and how we can look at feeding in data from our customer test drives and calls to Dealers to understand what the booking lead time is. Doing this means we can get AI to analyse how to reduce the time between customers needing assistance and receiving it. It’s certainly a long-term project, but it was good to get the conversation started.

Since the hackathon, we’ve done some ‘lunch and learn’ sessions, with F2F and remote participation, and I’ve definitely seen more people using AI. For example, someone in my team recently created a survey using AI, so it’s great to see people using it in a more positive way.”

Head of Service Quality, Enterprise