We de-risk your creative decisions
Losing creative battles you should win
We ‘re your white-label validation partner, conducting customer research that proves which creative direction will convert before you present concepts.
Why agencies partner with us
Win the creative argument with data, not volume.
Client stakeholders have conflicting opinions about messaging, positioning, or design direction. We interview their actual customers and tell you which approach will work before you commit to production. No more subjective battles. Just evidence.
Differentiate in competitive pitches.
Lead with a validation-first methodology backed by a PhD researcher and published author. While other agencies pitch creative concepts, you pitch concepts validated against the market. Clients pay for certainty.
Increase project value without permanent costs.
Add a discovery or validation phase to existing engagements. We handle research, interviews, and analysis. You bill for strategic validation without hiring full-time researchers or learning new methodologies.
Reduce the risk of failed launches and campaigns.
Beautiful campaigns fail when they're built on guesswork about what customers want. We test messaging, positioning, and creative concepts with real prospects before launch. Your work performs because it's grounded in what actually resonates.
Our Services
We conduct customer interviews, audit the market, test initial creative concepts, and deliver an insight report that informs your entire project. You get validated customer segments, evidence of messaging that resonates, and competitive positioning grounded in research. Present creative direction backed by what their customers said, not what you think will work.
Discovery Phase:
Before creative work starts, we find out what customers respond to.
Go-to-Market Testing
We test which creative direction converts before you go to full production.
Launching a rebrand or new product for a client? We run rapid validation experiments, landing page tests, messaging variants, and concept exposure to measure real-world response, alongside interviews and focus groups if needed. You receive conversion data showing which creative approach has the highest commercial potential. Build campaigns on evidence of what works, not creative preference.
When you need credibility in C-suite conversations or expert validation of strategic direction, Chloe joins as your advisory partner. Published author of Make Products That Matter, PhD researcher, £10M+ raised for clients. She advocates for customer evidence and builds trust with senior stakeholders who respect data over creative intuition.
Strategic Advisory
Include Dr Chloe Sharp in client meetings to add the validation perspective.
How it works
You bring the client relationship and creative expertise. We handle customer research and validation testing.
Projects stay white-label unless you want our credentials visible to strengthen your positioning.
Typical engagements run 3-6 weeks for discovery phases, 2-4 weeks for validation testing. We work with your timelines and integrate into your existing project workflow.
“We collaborated with Dr Chloe Sharp and worked together on observing and researching the premium estate and letting agents in London. She was able to help us with a survey ahead of the observation and structure the insights to ensure that the research focused on the company’s repositioning exercise.”
Account Manager, BEAR London
“As part of any digital marketing and branding exercise, it’s always insightful to get real input from a client’s existing or potential customers. Dr Chloe Sharp delivered a set of well-run, professional focus groups with an impossibly short amount of prep time, they were invaluable throughout the project.”
Account Manager, Bear London
“We deployed Dr Chloe Sharp to undertake two major research projects for our group of businesses. The team managed to glean insights that have been instrumental in steering our direction on a path that is wholly differentiated and giving us the edge on our competition, hands down. The complexity of our industry was captured and crystallised into bite-sized chunks that were easy to digest across a number of key functions, meaning that we were able to proactively take the critical recommendations and integrate them into our business model seamlessly. If you are looking for a fresh approach to market research that delivers real value, then I would thoroughly recommend choosing Sharp Insight.”
— Marketing Manager, Redstone Connect